{"id":8545,"date":"2017-10-11T10:04:44","date_gmt":"2017-10-11T08:04:44","guid":{"rendered":"https:\/\/www.fishform.it\/carrozzerie-per-macchine-utensili-progetto-o-fornitura\/"},"modified":"2021-04-13T10:42:04","modified_gmt":"2021-04-13T08:42:04","slug":"carrozzerie-per-macchine-utensili-progetto-o-fornitura","status":"publish","type":"post","link":"https:\/\/www.fishform.it\/en\/carrozzerie-per-macchine-utensili-progetto-o-fornitura\/","title":{"rendered":"Carrozzerie per Macchine Utensili: progetto o fornitura?"},"content":{"rendered":"
[vc_row rt_row_background_width=”default” rt_row_style=”default-style” rt_row_borders=”” rt_row_paddings=”false” rt_bg_effect=”classic” rt_bg_image_repeat=”repeat” rt_bg_size=”cover” rt_bg_position=”right top” rt_bg_attachment=”scroll” rt_bg_video_format=”self-hosted”][vc_column width=”2\/3″ rt_wrp_col_paddings=”false” rt_border_top=”” rt_border_bottom=”” rt_border_left=”” rt_border_right=”” rt_border_top_mobile=”” rt_border_bottom_mobile=”” rt_border_left_mobile=”” rt_border_right_mobile=”” rt_bg_image_repeat=”repeat” rt_bg_size=”auto auto” rt_bg_position=”right top” rt_bg_attachment=”scroll”][vc_row_inner rt_row_style=”global-style” rt_row_borders=”” rt_row_paddings=”false” rt_bg_effect=”classic” rt_bg_image_repeat=”repeat” rt_bg_size=”cover” rt_bg_position=”right top” rt_bg_attachment=”scroll” rt_bg_video_format=”self-hosted”][vc_column_inner rt_wrp_col_paddings=”false” rt_border_top=”” rt_border_bottom=”” rt_border_left=”” rt_border_right=”” rt_border_top_mobile=”” rt_border_bottom_mobile=”” rt_border_left_mobile=”” rt_border_right_mobile=”” rt_bg_image_repeat=”repeat” rt_bg_size=”auto auto” rt_bg_position=”right top” rt_bg_attachment=”scroll”][vc_custom_heading text=”Paolo Perbellini \u2013 ottobre 2017″ font_container=”tag:h6|text_align:left|color:%23000000″ use_theme_fonts=”yes”][\/vc_column_inner][\/vc_row_inner][vc_column_text css=”.vc_custom_1603962323850{margin-top: 15px !important;}”]Un tema ancora aperto, ricco di argomenti di confronto tra competenze diverse e diverse visioni della gestione dell\u2019Azienda.<\/p>\n

Le carrozzerie sono un progetto o sono una fornitura?<\/p>\n

Se la carrozzeria della macchina utensile viene considerata un progetto, parte di eguale importanza a qualsiasi altro componente nobile della macchina, coinvolge le competenze strategiche dell\u2019Azienda, come la Propriet\u00e0, gli Uffici Marketing, la Direzione commerciale.<\/p>\n

Se la carrozzeria della macchina utensile viene considerata una fornitura, atto finale necessario per normativa, viene gestita in autonomia dall\u2019Ufficio Acquisti con il supporto dell\u2019Ufficio Tecnico interno.<\/p>\n

Una visione quindi molto differente del tema, che coinvolge competenze\u00a0 diverse all\u2019interno dell\u2019Azienda, e con il conseguente coinvolgimento di figure professionali esterne molto differenti.<\/p>\n

Nel primo caso viene interpellato il progettista, nel secondo il carpentiere.<\/p>\n

Come pu\u00f2 lo stesso argomento prevedere competenze, sia interne che esterne all\u2019Azienda, tanto diverse?<\/p>\n

Le aziende si dividono ancor oggi tra le due tendenze, anche complicando le cose chiedendo il progetto al carpentiere o la fornitura al progettista.<\/p>\n

Come non bastasse, questo genera anche combinazioni ibride, come carpenterie che incaricano progettisti, divenendo di fatto proprietarie del progetto di una parte di macchina (la carrozzeria) dell\u2019Azienda.<\/p>\n

E\u2019 singolare come queste \u201cvariabili\u201d di competenze avvengano soprattutto nel settore delle macchine utensili, e sopratutto in Italia.<\/p>\n

Nessuno penserebbe di chiedere design e progetto per la carrozzeria di un nuovo modello di automobile allo stampista; e potrebbe mai esserne questo il proprietario in luogo del costruttore di auto?<\/p>\n

Nessuno chiederebbe all\u2019impresa edile di progettare il Guggenheim di Bilbao, cos\u00ec come nessuno contatterebbe Frank Gehry per costruire la parete divisoria tra soggiorno e cucina.<\/p>\n

Il design della carrozzeria, inteso nella sua accezione pi\u00f9 ampia di progetto industriale, \u00e8 oramai innegabile porti la carrozzeria ad elevarsi ad elemento di comunicazione delle qualit\u00e0 della macchina. La sua coordinazione nelle diverse tipologie di modelli, a rafforzativo di immagine ed affidabilit\u00e0 dell\u2019Azienda.<\/p>\n

Tematiche care agli uomini del marketing ed agli uffici del Commerciale,\u00a0 spesso stranamente disattese al lato pratico di una strategia globale.<\/p>\n

Il tema \u00e8 aperto…………………[\/vc_column_text][\/vc_column][vc_column width=”1\/3″ rt_wrp_col_paddings=”false” rt_border_top=”” rt_border_bottom=”” rt_border_left=”” rt_border_right=”” rt_border_top_mobile=”” rt_border_bottom_mobile=”” rt_border_left_mobile=”” rt_border_right_mobile=”” rt_bg_image_repeat=”repeat” rt_bg_size=”auto auto” rt_bg_position=”right top” rt_bg_attachment=”scroll”][vc_single_image image=”8478″ img_size=”full” add_caption=”yes” alignment=”center” style=”vc_box_outline”][\/vc_column][\/vc_row]\n<\/div>","protected":false},"excerpt":{"rendered":"

Un tema ancora aperto, ricco di argomenti di confronto tra…<\/p>\n","protected":false},"author":1,"featured_media":8478,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"loftloader_page_shortcode":"","footnotes":""},"categories":[58],"tags":[],"class_list":["post-8545","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pubblicazioni"],"yoast_head":"\nCarrozzerie per Macchine Utensili: progetto o fornitura? - Industrial Design Engineering | Design Macchine Utensili<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Carrozzerie per Macchine Utensili: progetto o fornitura? - Industrial Design Engineering | Design Macchine Utensili\" \/>\n<meta property=\"og:description\" content=\"Un tema ancora aperto, ricco di argomenti di confronto tra...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.fishform.it\/en\/carrozzerie-per-macchine-utensili-progetto-o-fornitura\/\" \/>\n<meta property=\"og:site_name\" content=\"Industrial Design Engineering | Design Macchine Utensili\" \/>\n<meta property=\"article:published_time\" content=\"2017-10-11T08:04:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-04-13T08:42:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.fishform.it\/wp-content\/uploads\/2020\/10\/fishform-nero.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"701\" \/>\n\t<meta property=\"og:image:height\" content=\"792\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"fishform\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"fishform\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.fishform.it\\\/en\\\/carrozzerie-per-macchine-utensili-progetto-o-fornitura\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.fishform.it\\\/en\\\/carrozzerie-per-macchine-utensili-progetto-o-fornitura\\\/\"},\"author\":{\"name\":\"fishform\",\"@id\":\"https:\\\/\\\/www.fishform.it\\\/en\\\/#\\\/schema\\\/person\\\/84a4ed00051c52c86751a754a6434354\"},\"headline\":\"Carrozzerie per Macchine Utensili: progetto o fornitura?\",\"datePublished\":\"2017-10-11T08:04:44+00:00\",\"dateModified\":\"2021-04-13T08:42:04+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.fishform.it\\\/en\\\/carrozzerie-per-macchine-utensili-progetto-o-fornitura\\\/\"},\"wordCount\":657,\"publisher\":{\"@id\":\"https:\\\/\\\/www.fishform.it\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.fishform.it\\\/en\\\/carrozzerie-per-macchine-utensili-progetto-o-fornitura\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.fishform.it\\\/wp-content\\\/uploads\\\/2020\\\/10\\\/fishform-nero.jpg\",\"articleSection\":[\"Pubblicazioni\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.fishform.it\\\/en\\\/carrozzerie-per-macchine-utensili-progetto-o-fornitura\\\/\",\"url\":\"https:\\\/\\\/www.fishform.it\\\/en\\\/carrozzerie-per-macchine-utensili-progetto-o-fornitura\\\/\",\"name\":\"Carrozzerie per Macchine Utensili: progetto o fornitura? 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